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Associate Product Marketing Manager - medical device

Company Name:
HireMinds
Our client, located Northwest of Boston in the 495 corridor, is a fast-growing, publicly-traded medical device company (really cool, consumer-friendly products!!). As they grow through both acquisition and new product launches, they are looking to hire an Associate Product Marketing Manager to join their marketing team.


The Associate Product Manager will contribute to marketing strategies and play a lead role in executing tactics for domestic and international markets with the ultimate goal of meeting corporate sales goals.


Key aspects of the role include
Develop downstream marketing collateral - ads, literature, technical papers, videos, email blasts, website content, etc. Other content and collateral includes sales tools, digital assets, presentations, microsites and more
Handle logistics for tradeshows and events
Develop, implement, and evaluate sales and promotional programs to determine their success
Partner with sales to understand what they need to be successful
Create demand through sales lead generation initiatives
Develop and deploy direct to consumer/patient campaigns
Create and implement social/digital programs


Ideal candidate profile
3-5 years of marketing, sales and/or project management experience - from an agency or company
Product marketing and/or project management experience
Experience working with sales teams
High energy
Works at a rapid pace - dives in and helps wherever needed - able to change direction/priorities on a dime
Able to travel up to 30%
Bachelor's degree


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